UNIVERSIDAD TECNOLÓGICA DE CHILE
INSTITUTO PROFESIONAL
CENTRO DE FORMACIÓN TÉCNICA

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Ann Mack

Cúal es el futuro de la publicidad

Ann Mack oversees global trendspotting for JWT, the world's most famous communications agency. She helps brands turn shifts in the zeitgeist into opportunities.

Ann has worked on strategic projects for clients including Unilever, Kellogg's and Kimberly-Clark. Most recently, she led the development of JWT's AnxietyIndex.com, which focuses on helping brands navigate consumer anxiety, and the re-launch of JWTIntelligence.com. Before joining JWT, Ann led Adweek's coverage of the digital advertising industry as Interactive Editor. She graduated from Ohio State University with a BA in journalism.

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